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| Viten®,
acronym of Vitality and Energy, was established in November 1998 on idea of Mr. Gianni Bazzaro, executive manager with a great experience and knowledge on the Petcare market in leading multinational companies.
Today Viten® means quality & innovation. It’s known and highly regarded on the market in the specialized field of production and commercialization of delicatessens for the wellness and healthy care of our “Little – Big” friends.
Vision
Taking great care of the specific nutrition and wellness needs of “our” pet animals combined with a careful and responsible use of the materials, for a healthy and “genuine” environment in which you can live, grow up, play and share exciting and funny moments with our small friends.
Mission
- Our mission is based on 3 simple and meaningful pillars: provide a complete, balanced and totally safe diet for our “Little – Big” friends.
- Simplify the life of the pet owners with unique, innovative, functional and interactive solutions designed for the wellness & healthy care of “our” pet animals.
- Respect the natural environment on the development and making of the products, with a close selection of the ingredients and production process.
Values
Quality
- “Made in Italy” food company specialized on pet animals diet
- Follow the HACCP European standards in hygiene & safety
- Great attention on the selections of the raw materials (also from organic farming)
- Check of all production phases (the process is totally inside made)
- Development of new packaging and applications taking care at all logistic and technical issues
Innovation
- Research and preparation of special formulations for the specific needs of the pet animals
- Continuous internal development of “Unique selling products” capable of anticipating the needs and demands of the pets and of their owners
- Deep analysis and testing of the new products with Italian and foreign breeders and opinion leaders
- Use and development with our partners of new process technologies and food machinery
- Registered patents for food, accessories and production processes
Science & creativity
- Viten® combines the creativity with scientific rigour and managerial competence to create unique specialties and explore new market segments.
- Experience & competence: Viten® is based on the commitment and capacity of a dynamic and high-skilled team with a great technical background and knowledge of the Pet care market.
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| Viten srl - 33100 Udine (I) - Via Cjavecis n.3 - Stabilimento 33040 Povoletto (UD) - Via Faedis n.21 P.IVA IT02066590304 |